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Clean Up the World / World Cleanup Day

Global (110+ countries), Multi-Regional

The world's largest annual environmental civic action, mobilizing 30-40 million volunteers across 110+ countries for coordinated cleanup efforts, tree planting, and environmental awareness. Partnered with UNEP, it addresses the global challenge of mismanaged waste through collective action.

Behavior Goal

Inspire mass participation in environmental stewardship by transforming cleanup activities into a global civic movement that builds awareness about responsible consumption and recycling.

Implementers & Partners

  • Clean Up the World
  • Let's Do It World
  • UNEP

Donors & Sponsors

  • Veolia Foundation
  • UN Environment Programme

Key Takeaways

  • 1Engages 30-40 million volunteers and 600+ active groups annually
  • 2Originated in Estonia 2008 when 50,000 people removed 10,000 tons of waste
  • 32019 edition engaged 21.2 million people from 180 countries
  • 42025 focus on textile/fashion waste - 92 million tonnes generated annually

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