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Enviroserve Rwanda Green Park - E-Waste Awareness Campaign

Rwanda, East Africa

Enviroserve Rwanda operates East Africa's only state-of-the-art e-waste dismantling and recycling facility through a public-private partnership with the Rwandan Government. In 2023, Rwanda launched a national campaign to boost e-waste collection and recycling, partnering with the Ministry of ICT and Innovation, Ministry of Environment, RURA, UNEP, and ITU. The campaign raises awareness about proper e-waste disposal and its environmental and health impacts. The facility offers free e-waste collection from government institutions and provides certified data destruction, battery recycling, and technical training programs. The initiative has created over 300 green jobs with plans to expand to 1,000.

Behavior Goal

Encourage individuals and organizations to properly dispose of electronic waste rather than burning or dumping; raise awareness about health hazards of improper e-waste disposal; promote circular economy practices

Target Audiences

General Population

Implementers & Partners

  • Enviroserve Rwanda
  • Government of Rwanda
  • Ministry of ICT and Innovation

Donors & Sponsors

  • Government of Rwanda
  • UNEP
  • ITU

Key Takeaways

  • 1Public-private partnership model enables investment in proper recycling infrastructure
  • 2Free collection from government institutions incentivizes proper disposal
  • 3Technical training creates green jobs while building local recycling capacity
  • 4Multi-ministry collaboration ensures comprehensive approach
  • 5Certified data destruction addresses corporate concerns about e-waste disposal

Sources

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