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Farm Radio International

Pan-African, Sub-Saharan Africa

Farm Radio International partners with over 1,200 radio stations across 37 sub-Saharan African countries to deliver agricultural information and behavior change programming to smallholder farmers. Using interactive radio formats, SMS polling (Uliza tool), and community engagement, the program reaches 45+ million people annually, with over 50% of listeners adopting new farming practices.

Behavior Goal

Adoption of improved agricultural practices, climate-smart farming, nutrition-sensitive agriculture, and sustainable livelihoods among smallholder farmers

Implementers & Partners

  • Farm Radio International
  • Local Radio Partners

Donors & Sponsors

  • Global Affairs Canada
  • Bill & Melinda Gates Foundation
  • USAID

Key Takeaways

  • 1Radio remains highly effective for reaching rural farming communities at scale
  • 2Interactive formats with SMS polling increase engagement and practice adoption
  • 3Local language programming and community-driven content improve relevance
  • 4Combining radio with ICT tools creates cost-effective agricultural extension

Sources

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