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Presidents Malaria Initiative (PMI) Behavior Change

Sub-Saharan Africa, Americas (27 countries), Multi-Regional

The Presidents Malaria Initiative, led by USAID since 2005, combines insecticide-treated bed net distribution, indoor residual spraying, and behavior change communication to reduce malaria mortality. Operating in 27 countries, PMI has contributed to 68% reduction in malaria cases in the Americas. Behavior change efforts focus on consistent bed net use, prompt treatment-seeking, and acceptance of indoor spraying, working through community health workers and mass media.

Behavior Goal

Increase consistent use of insecticide-treated bed nets, prompt care-seeking for fever, and acceptance of indoor residual spraying

Implementers & Partners

  • USAID
  • CDC
  • PMI Partners

Donors & Sponsors

  • USAID
  • U.S. Government

Key Takeaways

  • 168% reduction in malaria cases achieved in the Americas since 2000
  • 2Behavior change communication essential alongside commodity distribution
  • 3Community health workers key for last-mile delivery and education
  • 4Sustained bed net use requires ongoing community engagement
  • 5Integration with maternal/child health increases intervention coverage

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